- As a Creative Product Designer, you’ll create impactful packaging visuals — from developing graphic concepts and exploring design routes to producing artworks and mockups with cross-functional teams while staying on top of design trends to deliver fresh, on-brand packaging experiences.
Qualifications :
- Bachelor’s degree in Product Design, Industrial Design, Visual Communication, or related fields.
- Experience in product development, consumer research, and design (FMCG/lifestyle a plus).
- Strong communication, presentation, and storytelling skills.
- Strategic thinker with aesthetic sensibility & awareness of design trends.
- Skilled in creating briefs and translating consumer insights into product/design direction.
Responsibilities :
- Discover consumer needs and trends through research, community visits, and collaboration with external partners.
- Design product solutions that solve consumer pain points and define clear USPs (formula, packaging, or both).
- Build creative briefs and define design routes aligned with brand narrative and target persona.
- Co-create packaging and product experience concepts with design teams, test with consumers, and finalize design.
- Craft key product stories and communication angles to deliver a strong, end-to-end product experience.
